By Elan Sudberg I’ve been ruminating on the adage, ‘what got you here won’t get you there’ as I turn 40 this month, as we strategize the future of Alkemist Labs, as the industry evolves, and as legacy regulations ripen. DSHEA was written before the internet was a thing, passed in 1994 and then just […]
Category: Perspectives
Elan’s 2019 EXPO West Recap
It’s that time of year again… Post show triage where we frantically dig out from a colossal pile of hot emails received while at the show, sort through stacks of new business cards and try to recall who was what and why we were supposed to follow up, and hope in vain that the 85,000 […]
You Can Build Your Own Car Top Shower, But Should You?
By Elan Sudberg It’s my strong belief that substandard testing practices are the biggest threat to this industry. At worst, something bad goes undetected and does someone harm. At best, they foster poor quality throughout the industry, allowing products with poor efficacy into the supply chain and sabotaging repeat purchases, while handing ammunition on a […]