Garden Grove, CA (September 16, 2024) – Alkemist Labs has developed a guidance document to help the industry choose third party testing labs, filling an information gap in the industry. Partnering with contract labs is a key part of meeting regulatory requirements for many brands and manufacturers so it is important that companies are well equipped to make this important decision.

Some of the aspects of the lab vetting process described include testing requirements, legal repercussions of inadequate testing, what qualities to look for in a lab, a qualifications checklist, the testing role of contract manufacturers vs. brands, among other aspects of the selection process. Industry experts Rend Al-Mondhiry Partner, Amin Wasserman Gurnani, LLP, and Len Monheit, CEO of ITC Strategy contributed sidebars.

“There is a good selection of labs that offer high quality services, not only ours.  Yet, for years I watched as brands struggled to evaluate labs and in some cases chose terrible labs with publicly documented quality deficiencies,” said Elan Sudberg, CEO of Alkemist Labs. “I couldn’t find an industry guidance anywhere, so we decided to develop one. We hope that this guidance will help the companies that want to do things right choose good labs.”

The free guidance document is now available to download.Alkemist Labs is pleased to announce that Ms. Reena Gordon has joined the company as Chief Operating Officer.  A transformational COO specializing in growth strategies and initiatives, Reena will position Alkemist Labs for new levels of expansion, modernizing and restructuring operations to enable significant growth and propel the strategic plan for the future.  

A graduate of Harvard University and the Wharton School of Business, Reena brings a distinctive skill set scaling world-positive businesses.   She has led operations for several purpose-driven startups, pioneering new paradigms in natural products, manufacturing, and corporate ethics.  As a senior consultant, she has supported over 40 public and private companies to scale regionally and internationally.  Reena has lived and worked across Asia-Pacific, and co-authored the book “Going Global” for Latin American firms.  

“We’re all delighted that Reena has joined the Alkemist family,” said Alkemist CEO Elan Sudberg. “Bringing on a seasoned leader with Reena’s depth evinces our commitment to maintaining our position as the highest-quality testing lab in the industry. She will play a key role making our vision for the future a reality.”

“I am thrilled to join with Elan and the entire team to elevate Alkemist’s impact!”  Reena said.  “By increasing our reach and services, we help our clients drive even greater consumer access to safe dietary supplements and natural products.   That’s a wow! mission for all of us.”